Narrow Light Beams: FLUX utilized very narrow light beams to concentrate attention on every detail of the flowers. This method illuminates every bud, petal, and leaf, enhancing their texture and colors, allowing customers to fully appreciate the quality and beauty of the display.
Elegant Scenography of Light, Colors, and Design: The entire store is conceived as an elegant stage where light, color, and design harmoniously blend. The lighting is not merely functional but becomes an integral part of the aesthetic experience, contributing to a sophisticated and welcoming atmosphere that reflects the excellence of the Armani brand.
FLUX’s lighting project for the Armani Fiori Shop is a prime example of how light can be used not just to illuminate but to create an experience. Balancing technology, aesthetics, and functionality, FLUX has crafted a space where every detail is enhanced, allowing the flowers to be the true stars in an environment that celebrates beauty in every aspect.
